NATIONAL donut DAY
DUNKIN'
•
DUNKIN' •
GOAL – Remind the public that National Donut day is coming. And they really should come by.
US – Bet.
OUTCOME – The program exceeded our expectations and delivered by nearly 10.5% sales increase from previous year , while additionally increasing brand positive impact (we all really want free donuts at heart)
• Creative Direction
• Art Direction
• Social
• Strategy
Did you forget to grab your free donut on national donut day last year? and the year before that if you are being honest.)
Dunkin’ has you covered We created a custom TikTok sound that could be saved and used as a custom alarm.
DONUT forgeT
RE-MEME-DERS
